Diva by Design-Online Retailer|e-Commerce Web
Client: Diva by Design| Online Custom Bridal Retail Boutique Project Overview: Product Distribution, e-Commerce Store Development, Full Service Brand & Product Management Solutions Implemented: Full service e-commerce shopping cart solution Brand collateral,content and catalog development strategy Product database syndication to major shopping comparison sites, mainstream social networks, auction portals and mobile devices. Go to market & product development strategy Supply chain development CRM system eMail marketing campaign Development Geo targeted marketing and merchandising...
Read MoreTop Four Digital Marketing Trends for Small Businesses
Trend No. 1: Online Display Advertising Banner ads seem like an antiquated way to get noticed, but display advertising is becoming worth paying more attention to due to two trends: Improved local ad targeting. Companies, such as Local.com, LinkedIn and Facebook, have announced that they are offering geography-based advertising along with the standard demographic or keyword targeting. Local targeting is prevalent in search engine marketing and it’s good to know display ads are heading in the same direction. Ad pricing based on cost-per-action rather than cost-per-click....
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